Why the end of hyperscale is good news
For a period of years in the data centre industry, there was a strong focus on four end customers – Google, Meta, Amazon, Microsoft. The ‘hyperscalers’, as they were known, were the primary – or in some cases, only – buyers for most data center opportunities. That included powered land, powered shell, and built-to-suit. However, I am happy to announce that this era is drawing to a close.
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